Bayliner Boats announced that it has immediately added Heyday’s Inboard boat models WT-1 and WT-2 to the Bayliner portfolio. Terms of the transaction were not disclosed.
Both the WT-1 and WT-2 models were designed by the father-son team of John and Ben Dorton at Bryant Boats.
As part of this transaction, Ben Dorton will join the Bayliner team as manager of business development, while John Dorton will consult with the Bayliner team.
Ben Dorton said the acquisition will bring “sunlight and water’ to the HeyDay brand and allow it to grow.
Bryant will continue to operate as it has been for the past 25 years. Bryant Boats will contract build HeyDay Inboards for the next few months as Bayliner integrates production into its facilities. Bayliner will introduce these models at Surf Expo in Orlando Sept. 8.
Photo: HeyDay Inboardss
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